After finding Digital Eagles through an organic search on Google, BuildXact had an initial strategy consultation with Digital Eagles and put together a clear plan on how to scale the company.
There were no specific KPI’s, just to grow as quickly as possible and get as much traffic as possible.
The first step was to completely re-design and develop a new, premium website that would best reflect the product offered by Buildxact. On completion, an SEO migration was done, which after going successfully, developed into an ongoing SEO strategy.
Over a number of years, Buildxact’s presence in Google Search has improved by 5,563 positions after expanding the campaign multiple times. Organic traffic has grown 88% and leads from Organic 166%. Buildxact soon expanded out into both Google Ads & Social media strategies that would all tie into the one objective, as a fully integrated multi-channel Digital Marketing strategy. Buildxact would soon begin to expand globally, attacking New Zealand first, and Canada to follow.