Enlist the help of a Premier Google Partner
Your website could be bringing in thousands of visitors each month, but those numbers don’t mean much if those visitors aren’t actually taking any action on your web pages, right?
Landing pages are an extremely valuable conversion tool to incorporate into your digital marketing strategy. These little gems can work to generate qualified leads and boost sales, thereby turning prospects into actual customers. While landing pages are a sturdy marketing workhorse in the digital age, they remain among the top five challenges marketers face.
It’s one area that’s severely under-utilised, with businesses failing to tap into the benefits these beauties offer. Our goal is to turn that around.
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A landing page can be described as a single action-oriented page. It’s clear of clutter, and the user is
directed towards taking one single action.
As such, high converting landing pages tend to include only a few elements:
EMOTIVE HEADLINE
CONCISE COPY
TESTIMONIALS OR REVIEWS
A STRONG CALL TO ACTION
And can be used to kick a wide scope of business goals:
SELL A PRODUCT
SIGN USERS UP TO YOUR NEWSLETTER
CAPTURE LEADS
SECURE CONSULTATION REQUESTS
Three quarters of marketers direct paid traffic to a homepage rather than a landing page? Ouch! That can have a serious impact on your ROI.
Homepages are filled with all kinds of information, which means users are easily distracted. Often, consumers won’t head here to take a specific action; rather, they click on homepages to find out more information about the business. Thus, if you’re sending traffic to your homepage with the hopes they will convert into loyal customers, you’re in for a let-down.
100’s of businesses across Australia are currently using
our digital marketing strategy to explode their sales.
Our team of talented landing page designers harness the know-how to curate stunning pages that
sway audiences to engage with your business. By identifying your customer segments and capturing
the necessary data, we can combine our skills with your insight to produce a clean, conversion-ready
website landing page, product landing page or PPC landing page.
We’re ready to chat to you! Get in contact with our team of top-notch digital marketing consultants to discuss your business needs, and we’ll help you formulate a campaign that meets your budget and goals. Based in Melbourne and operating Australia-wide, we can equip your business with the necessary measures to accelerate in the online realm.
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