Feeling like there was very little in the way of gifting for bridal parties in the Australian market, Bridesmaid Boxes was created and needed a digital strategy to reach a particular audience. Seeing that organic was a great traffic source, Birdemais Boxes asked for a 30% increase in organic traffic in less than 6 months.
Digital Eagles pushed some On Page content and optimisations whilst building the website authority from scratch with an aggressive backlink strategy. This created the core of the campaign’s approach and provided some great results in a short period of time.
In 6 months, Bridesmaid Boxes saw an increase of 67% organic traffic and over 120% increase in organic revenue during this period, which allowed the campaign to evolve and include more traffic sources in the coming months.